When companies are recruiting and looking for new and exciting talent they want to make sure they’re targeting the right people for them. The kind of people that fit the job description, but also fits the company’s culture and values.
The best way of targeting these people is with a recruitment video campaign.
With a strong recruitment video campaign, you can showcase your company, the attitude of the current employees, and the benefits that will entice the very best candidates – and you can put the video in front of the right people by targeting them on the relevant social media channels.
The video campaign can be bright and friendly, it can more serious and professional, or it can be quirky and designed for widespread sharing – whatever you or your company desires.
The beauty of video is the possibilities are endless.
By having a clear goal in mind, and making creative choices focussed on achieving that goal, a well-executed recruitment video campaign will deliver those dream candidates.
Thinking about recruitment videos? Start here.
Recruitment agencies receive 800% more engagement with job ads that have video embedded.
82% of applicants use mobile to search for jobs and by 2021, 87% of mobile traffic will be video.
Video gets 1200% more shares on social media than text and image content.
We hired FPF to create an engaging recruitment video that highlights the perks and people at 3Squared as well as our fantastic culture. They delivered that and more - we literally couldn't be happier with the video they created. ★★★★★James Fox, 3Squared